Are You Prepared For Life After Expanded Text Ads? Expanded Text Ads will soon be sunset. Are you ready? A new visual design for Google Search. And we peek into new ad formats coming to Twitter.
Is NIL The New UGC? There is a huge new influencer marketplace and brands are finally starting to notice. Google continues to crack down on reviews. TV advertising is dead. And TV advertising is back again.
Saying Goodbye To The Google Analytics We Know & Love We bid adieu to Universal Analytics and prepare for the transition. Two of the biggest players in CTV advertising double down. And we explain how Apple is *improving* email open rates.
Some Big Players Get Serious About Small Business Twitter & USPS finally get serious about eCommerce. Google giveth and taketh away. And 10 recipes for great TikTok & Reels creative.
The Marketing Channel With A 100% Open Rate The marketing channel your customers abs-solutely love. Tagging URL's is now much more helpful. And your brand's podcast might be more successful than you think.
Is Shopping Performance Tied To Shipping Performance? Google expands Shopping with some new features. And Google Ads Liaison, Ginny Marvin, answers our biggest questions about Performance Max campaigns.
Don't Look A GIF Horse In The Mouth New Google Ads features you shouldn't miss. How digital marketers are capitalizing off of their competitors' Super Bowl ads. And could new legislation uproot the eCommerce marketplace as we know it?
Let's All Commiserate Does Mozilla have a solution to Facebook's attribution problems? YouTube has been on a tear, but what do they have planned for 2022? And the 5 things email marketers should do but never want to.
The Once Mighty Cache Returns The one Google Ads campaign type to rule them all. Do customers actually checkout on social platforms? And inspiration for your email marketing & landing pages.
Newsletter Why Is Amazon Suddenly So Thirsty About Email Marketing? A leaked memo from Facebook gives us insight into post-iOS 14.5 ad performance. Could telecoms be the next big thing in ad tech? And key advertising trends that were reaffirmed by big tech earnings.
Newsletter Americans Reach A Crossroads - Do They Go YOLO or Solo? A deep dive into a potential post-pandemic boom. Is FLoC a flop already? And the Chinese eCommerce site you’ve never heard of - but that teens love.
Newsletter The March To One Million Siloed Ad Networks Continues New Google Ads features - and one of them is helpful. Teenagers represent a whole new challenge for eCommerce. And why every brand suddenly wants to be an ad network.
Newsletter Huge Consumer Brands Are Plotting Against Apple - Can You Guess Who? Google Search is favoring product reviews differently. An early study on the percentage of iOS 14.5 opt-outs we can expect. And we look at what DTC companies need "beyond a good product."
Newsletter 21 Years Later & Google Still Has A Discoverability Problem Can Google Become The Anti-Amazon? Facebook Analytics is sunset. What is next? And are millennials finally catching a financial break?
Newsletter How Google, The Original Gangster, Should Settle All Family Business Three big eCommerce developments in the world of video. The key takeaways from a massive Instagram study. And experts squabble about whether SEO is growing or dying - who do you believe?
Newsletter Is A Media Militia Forming Against Apple? Stimmy hits hard. Google tests a radical expansion of Shopping. And why Apple may be giving Facebook MORE power with its new privacy changes.
Newsletter Is 2021 The Year When Everything Becomes An Ad? Fresh perspective from a bumpy week in social advertising. Google shows their hand on the future of Google Ads. And eCommerce brands aren't the only ones focused on first-party engagement data.
Newsletter Birds of a Feather FLoC Together Google has a privacy-minded alternative to personal data collection, kind of. Is steaming TV the next placement gold rush? Is your social media culturally relevant or cultural appropriation?
Newsletter Let’s Talk About Why Personalized Ads Ads Matter Facebook launches another broken platform. What is the cheapest social content you can produce? And another social network that is low-key killing it.
Newsletter The only thing constant is change. Fallout from Google Ad's match type changes. Facebook is implicated in falsifying data to advertisers. And video ad performance is growing in all shapes and sizes.
Newsletter Is there a 'Roaring 20s' coming post-pandemic? Does Google's latest algorithm mean less traffic for your brand? Will Shop Pay bring new life to Facebook Shop? Or will TikTok jump to the front of the line for social commerce?
Newsletter What Is Apple Really Trying To Accomplish Through Its iOS 14 Changes? Google shakes up Google Ads' targeting. How good is 'good enough' for Core Web Vitals? And one DTC trend for 2021 that you should not ignore.
Newsletter Google's New, More Private Solution To Browser Tracking Cookies Updates to Google Shopping. The Latest on forthcoming iOS 14 shakeup. And "Roaring Kitty" calls the GameStop debacle.
Newsletter Live or Streaming - What Video Provides The Best Opportunity For You? Important new details on Facebook/iOS14 changes. Why your business should not be blogging in 2021. And you will never guess who makes up the fastest-growing cohort of online shoppers.
Newsletter Google: Damned If They Do, Damned If They Don't Experts look ahead to how government regulation will impact digital marketing. Updates to Instagram & LinkedIn. And is the podcast market in jeopardy?
